For example, let’s imagine that you need to create a banner with 2 buttons and specify the hyperlinks for these buttons directly from the AdTag.

First, let’s prepare the banner to accept the dynamic landing urls.

For the first button enable the Landing URL/Hyperlink and input window.BN.urlParamsDecoded.a1

Here, a1 serves as a dynamic param that we will pass later from the AdTag.

For the second button add window.BN.urlParamsDecoded.d2 Landing URL/Hyperlink

The “d2” will be the dynamic param that we will pass later from the AdTag.

In the AdTag settings, assign values to your parameters:

a1 = https://bannernow.com

d2 = https://example.com

With this setup, clicking the first button directs users to https://bannernow.com, while the second button leads to https://example.com.

The Hyperlink append params can be used to add additional URL query params to the banner Landing URL/Hyperlink.

xample:

• Base URL: https://example.com
• Appended Parameters: ?utm_campaign=mycampaign1&utm_source=mysource1
• Resulting URL: https://example.com?utm_campaign=mycampaign1&utm_source=mysource1

This method enables you to gather insights into your campaign’s effectiveness and identify the most successful channels.

For more detailed information on URL parameters and tracking, refer to Google’s support resources.

A clickTag is a simple HTML string variable used by Ad Networks to set a specific redirect URL to your banner. If clickTag is passed to the banner (via Ad network) it will overwrite your default ad hyperlink.

In Bannernow the clickTag is INCLUDED by default in your banners.

If you need to add more clickTags (for example set a separate clickTags on different elements in your banner) – use window.clickTag1, window.clickTag2 as a hyperlink url the selected element.

In order to enhance user engagement, BannerNow banners support Button elements meant for Call to Actions. These indicate a clickable element, prompting users to interact with your banner content.

Let’s build a clickable creative! First press Add > Button.

BannerNow provides a library of custom button styles. You can choose your preferred button design from a variety of options.

Now it’s time to personalize the button.

Double-click to edit the text inside the button. Properties panel is similar to text element, but it offers two shadow options: text shadow and button shadow.

Also, you can set the hyperlink for the button element. The hyperlink should be always and absolute URL with the “https://…” . If your creative will be connected to a feed, you will also be able to connect the hyperlink to the feed data.

To save a button style, simply go to Properties panel and click “Save as Preset“. When you add a button, you will have access to a gallery of pre-made designs as well as your own presets.

The link URL feature allows you to add a hyperlink into your banner. When the Link URL feature is used, this allows users to click anywhere on the banner and be taken to a new page. All you have to do is simply enter the URL and done!

There are two available options to set this feature:

1. Open in New Window – the website will be opened in new browser window/tab.
2. Open in Same Window – the website will be opened in the same tab/window.

The Global hyperlink can also be set from the dashboard for the entire bannerset translation:

Also, you can set a hyperlink for a specific banner from the dashboard like shown in the image below.

Let’s make an example.

We will add three hyperlinks for a banner:

a) inside the editor – https://bannernow.com/1

b) in translation settings – inside the editor – https://bannernow.com/2

c) in banner settings – https://bannernow.com/3

The third url (https://bannernow.com/3) will override both translation and editor hyperlinks because it has the highest priority.