Create new banner(s) and click the “Publish” tab.

In the Publish modal you will see the banner sizes you’ve chosen to publish.

Click Next button to move to the next step.

Select the “Google Ad Manager/ Doubleclick For Publishers [DFP]” Ad network.

Copy the Ad Tag (Embed Code). If you have multiple banner sizes copy embed codes one by one for each size.

In Google Ad Manager go to Delivery->Creatives and click “New Creative”

Select Advertiser and click on “Third party” creative format

Select ad unit size that corresponds to your banner (ex 728×90).

Paste the Ad Tag (Embed Code) that you have copied from Bannernow.

When copying embed code – make sure that quotes ” ” are not modified (for example if you will send this embed code to somebody via email – email client can display quotes in different format “ ” which will cause problems with displaying your banner).

Click Save and preview your banner. If banner preview is not working it could be because of wrong quotes format (“ ” instead of ” “) in embed code or because of the Safe Frame.

1. Let’s start by clicking on the Campaigns menu, Decision trees tab and Create New Decision Tree button.

2. Rename the Decision Tree title and click Create.

3. On the left side of the decision tree interface, you’ll find a list of dynamic conditions that you can use to create rules for displaying different creatives to different users.

Let’s walk through an example: select Country.

4. Once you’ve selected Country, you can choose from a list of available countries in the dropdown menu. Simply select the country you want to create a rule for, and the decision tree interface will guide you through the process of assigning creatives variations for users from that country.

5. To add a new decision node for another country, click Plus and from the drop down menu select another country.

6. A key advantage of using a decision tree is its flexibility. You can tailor your ad campaigns to specific audiences by adding even more granularity, such as targeting users based on their state.

To do this, simply click the Plus icon next to the country and select State from the dropdown menu. This allows you to create rules based on the user’s state.

7. From the dropdown menu (on the right side) select a state (for example California). This means that your show a specific ad to people from California.

8. You can also add City, Zip, Device, Browser, Language and ISP rules.

9. Let’s add a language rule. As we did before, set up your languages from the dropdown menu.

10. By adding multiple languages to your decision tree, you can ensure that users see ads in the language they prefer, resulting in a more personalized and effective ad experience. 

To add another language, simply click on the Plus icon and select languages from the dropdown menu.

11. Now, let’s assign creative sets to which these conditions/rules will be applied.

12. Choose the creative sizes you want to include and click Add. Once you publish your decision tree, an embed code will be generated for each size you’ve selected.

13. Assign a creative set for each rule in your tree. For example for country United States and state California for 300×250 container select Bannerset1 and for country Canada and language fr-FR for 300×250 select Bannerset2 and so on…

14. After assigning creative sets to all rules go to the Publish tag to see the Ad Tags / Embed codes for your placeholders.

Good news is, publishing a BannerNow banner into AdRoll is a very straightforward process:

1. Pick a bannerset and click the “Publish” button from Dashboard.

2. Select all banner sizes and locales you wish to publish.

3. Select AdRoll from the dropdown menu or start typing “Adroll” instead.

4. Turn on the Responsive option in case responsiveness is needed.

5. Copy the Embed Code into the clipboard (code snippet that lets your banner work in the selected Ad Network).

6. The AdRoll support team will now upload your BannerNow creatives to your Ad Library within AdRoll.
To do this, email the public link (if you email the code you might find that some email clients change the link which causes your banners to become unusable) copied from BannerNow to the support line at Delight: delight@adroll.com

Please note:

1. Review by Adroll takes about 3-12 hours. Review by their network partners up 72 hours.
2. Please note that whilst AdRoll supports Facebook Ads, Facebook does not provide support for HTML5 creatives.
3. If the campaign is disapproved because the click-through reports as unfunctional, please contact us and we’ll help sort it out.